Why Pokemon Go is a hit combination of Gamification + Geoinformatics!

What is Pokemon Go?

It is a huge multiplayer online GPS-dependent game app developed by Niantic that engages people to search areas to find Pokemon in the real world with the use of augmented reality (AR). It uses GPS coordinate to mark the location of various Pokemon within real-life views captured by the phones’ cameras. To play with this, we have to be physically near targets on the map to interact with them. Pokemon Go is already on pace to surpass Twitter in daily active users. But the app needs lots of permissions – location data, camera and more and that is where it open the gate to collect user enormous data. It’s done to make mass geolocation and its metadata collection fun from the primary market (18-30 who grew up with Pokemon) who will install it with a sense of nostalgia and then to engage them through Gamification principle.

Continue reading


Europe Diaries : Why Paris City of Love

Here comes my travel diary about my short trip to the city of love Paris. As described in my previous blog we had only two days so decided to go Louvre Museum, Eiffel Tower, Catacombs, Palace of Versailles and Seine Cruise. It was a very short amount of time, for sure.

What a wonderful Day

What a wonderful Day

Continue reading

Europe Diaries – Road to Prague and Berlin


Prague is a museum itself, so as described in my previous blog we chose Prague to spend our second weekend. As it was an extended weekend (3 Days) so thought while coming back to go Berlin, Germany capital.

Continue reading

Personal Website Stats For 1 Year

It has been one year since I made my personal website and getting more than 6000 views all over the world is pretty interesting. After seeing from which social networks user try to open my website and how they are interacting with the site, I made many changes. So please check out the site. Your views will be appreciated 🙂 http://www.ayushaggarwal.in/

Contrive your own life